Content Expertise: Strategy, Branding, Development & More 

PROFESSIONAL SUMMARY

With over a decade of experience in planning, strategizing, producing, and managing diverse content, my expertise extends beyond traditional content strategy and management; I know how to leverage AI to my advantage, and I have a proven track record of effectively growing my employer's business. I bring to the table a deep understanding of utilizing data to make informed and strategic decisions. I am recognized as an expert writer, a sharp content manager, an editor who gets to the point, and a trustworthy and collaborative team player. My skills encompass marketing strategy, branding, content development, content strategy, lead generation, and lifecycle development, making me a valuable asset in driving business success.

KEY QUALIFICATIONS

• Content management and creation experience in B2B FinServ PaaS services.
• Proven track record in content strategy for lifecycle marketing, product launches, email marketing, blog development, and social media.
• Expertise in SEO, AI content development, and digital UX/UI.

SKILLS

Branding and Identity · Content Development and Strategy · Data-Driven Digital Marketing · UX/UI · SEO · AI Content · Cross-Functional Collaboration · Team Leadership · Presentation and Communication